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In 2009, Hatti Kaapi set up their very first store in Gandhi Bazaar, Bengaluru. The brand sources their beans from the plantations nestled in the traditional coffee growing regions of southern India, where coffee has been an inherent part of the lives of most in this region. They directly work with selective estates to ensure the consistency and quality of their beans. They serve filter coffee in earthen pots and use biodegradable cups and plates and used coffee grounds are packed and given away, complimentary, at their stores. As various restrictions on movement, social distancing, and WHF impacted physical stores' walk-ins, Hatti Kaapi introduced contactless kiosks, which cater to the requirement of the present day. They launched a new line of ready-to-use products - Six Seconds-ready-to-use Filter Coffee Decoction, immunity booster drinks like Kashaya (spices mix) and Golden Latte (Turmeric mix), and Ooru (coffee powder brand for the mass market).