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Pebble

Noida based Pebble is an affordable premium brand of lifestyle electronics products including audio products, fitness wearables and charging solutions

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Basic Information
Pebble is an intelligent lifestyle electronic brand creating a revolution in the wearable industry. The wearables market in India consists of either premium brands which are unaffordable or commoditized tech products that are competing to be the cheapest. Pebble is a unique lifestyle electronics brand that pushes the envelope on consumer-friendly and lifestyle-friendly design while keeping the tech features optimized and affordable. The products include audio products, fitness wearables, and charging solutions. The company was recently acquired by the brand Mensa. What makes them unique Pebble is a unique lifestyle electronics brand as it prioritizes user-friendly product design over a plethora of technological features. Only the functions that matter to the customer are kept, and they're accentuated with a premium product design. They want to build a Pebble community or the ""Pebble Squad"" which would include all of their team members as well as consumers who are emotionally attached to the brand and would not only be Pebble loyalists but would also keep us on our toes in order to continue to innovate and offer the right kind of products that our customers need and want.
Legal Name
:
SRK Powertech Pvt Ltd
Headquarters
:
Delhi NCR, Delhi, India
Business Model
:
B2C,  B2B  
Founding Date
:
Jul 2013
No. of Employees
:
61 to 100
Core Team
:
1.  
Komal Agarwal
Founder
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2.  
Ajay Agarwal
Co-Founder
Timeline

2013

Company Incorporation

Jul | Company Incorporation

Pebble was founded with 5 products

Key Customer Milestone

Sep | Key Customer Milestone

Launched Pebble in In-flight shopping with airlines like Air India and Jet Airways

2016

Product Launch

Jan | Product Launch

Launched an entire range of Mobile Accessories including Pebble Speakers, Headphones (more than 50 SKUs)

2018

Stepped into New Market

Jan | Stepped into New Market

Entered Middle East and African Market

2019

Product Userbase Milestone

Jan | Product Userbase Milestone

Reached a user base of 5 million+ Pebblers

Revenue Stream
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Target Market
B2B
All businesses that require corporate gifts
Client Segment
:
Insurance,  FMCG,  Travel/Hospitality,  HealthTech / MedTech / Healthcare  
Target Companies
:
Startup,  Large Enterprise,  Medium Enterprise  
Target Geography
:
B2C
Every smartphone user who requires affordable premium mobile accessories
User Age
:
18 to 25,  26 to 34,  35 to 45  
User Income
:
Lower-middle Income,  High Income,  Upper-middle Income  
Location
:
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Funding
Investors
:
1.  
Mensa Brands
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