ÖUI

OUI is a company with a mission to bring the most innovative and category-leading products and gourmet ingredients backed by science.

Direct-To-Consumer Brands, E-Commerce, FMCG

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Basic Information

OUI launched bakery mixes that have been perfected to get the best of traditional french pâtisserie, boulangerie & viennoiserie. They currently sell through B2B through distribution in a couple of cities in India. B2C - Nature's Basket & Food Hall stores & D2C on Amazon have been perfected to get the best of… Read more

Legal Name

Coffee Blossoms Fine Food Pvt Ltd

Headquarters

Mumbai, Maharashtra , India

Business Model

B2C, B2B, B2B2C, D2C

Founding Date

2019

No. of Employees

<10

Core Team

Deepa Dsouza

Founder & CEO

Timeline

2019

Oct | Company Incorporation

The company was incorporated on 10th Oct 2019, however we went to market in Dec 2021. Since it was covid times we didn't feel right to launch sooner and took that time to build a strong product portfolio, customer testing and ready launch strategy

2021

Dec | Product Launch

We launched our products of Large packs, 6 SKUs of B2B cake Mixes as well as 7 SKUs of 1kg packs of cake mixes and cocoa powders majorly for B2B customers.

Dec | Started Generating Revenue

First Customer Billing for a Kerala iconic large bakery chain sold through Distributor.

2022

Apr | Accelerator / Incubator Program

Amazon launchpad - Among the few bootstrapped startups to be selected for a year long launchpad program on Amazon.

Jun | Product Launch

Retail pack 250g to 400g packs launched for the consumer back home. 6 SKUs of cake mixes and Breakfast mixes like Waffle, Pancake Mixes.

Revenue Stream

E-commerce - Product

Physical Commerce

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Target Market

B2B

Large Food & Beverage Manufacturers, Bakeries, HORECA, QSR, Cloud Kitchen customers, Home Baker Professionals reached through network of distributors, Wholesellers, Traders & Gourmet Ingredient Shops.

Client Segment

E-Commerce, FMCG, Manufacturing, Marketplace

Target Companies

Startup, Small Enterprise, Medium Enterprise, Large Enterprise

Target Geography