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Business Growth and its Aftermath: Revamping the IT Strategy.

Whether a small-sized enterprise or a big fat organisation, growth is the ultimate goal of all. It is something that every entrepreneur aims to achieve and works tirelessly for it. However, the road to growth isn't easy. There are a series of challenges that every organisation needs to face and cope

Business Growth and its Aftermath: Revamping the IT Strategy.

Wednesday March 25, 2020,

6 min Read

Whether a small-sized enterprise or a big fat organisation, growth is the ultimate goal of all. It is something that every entrepreneur aims to achieve and works tirelessly for it. However, the road to growth isn't easy. There are a series of challenges that every organisation needs to face and cope with in order to ensure success.  


Of all the bottlenecks, the first and the most important one is related to IT. True that the sector keeps changing every now and then. It is needed that the business maps the dynamic nature of the IT sector and has significant strategies in place for the same. Having a full-proof plan won't work, thanks to the ever-changing nature of the industry. What can be done is to be cautious while drafting the strategies and be mindful enough to not miss the important aspects.  


In case, you are not sure what the different things to cater to are, while devising an IT strategy - this article is perfect for you. Walk down the pointers given below to know what's important and when.  


Things to Consider When Developing an IT Strategy 


Areas That Challenge the IT Strategy 


  • Expansion Requires Attention 


Taking your business beyond borders or expanding your business operations to new and different cities is definitely a moment to rejoice. But that's just one side of the coin. When you take your business across borders, you add to the problems as well as the challenges. It is not just the extension of your office address but also requires you to reunite the different department and their operations, ensuring friction-free business execution. Also, organisations would need to revise their internal operations to avoid miscommunications and errors.  


  • With Progress Rises Complexities 


Whether it is just a single department added to your organisation or a whole new location, your business's growth adds to the challenges faced by the IT department. As the business scales higher, the department needs to strive for collaboration between all the other units, the partners and the customers to ensure there does not prevail in any kind of discrepancy in data or operations. The wider the network, the harder it becomes for the IT to map the requirements.  


  • Adding Products 


Integrating a new product or a service in your business is definitely one step forward towards success. Your competitors are bound to envy your success. But that's what they see. For you, this comes as a whole new responsibility of updating the database, notifying the customers, devising new channels for marketing and in a way, re-imagining the entire IT strategy for your organisation, one that includes the newly added service. Not to mention the need to craft new tools for customer collaboration.  


  • Acquisitions  


Buying a company or partnering with the likes might fascinate you. Little do you know that this step of yours would open newer challenges for the IT department. Merging with organizations doesn't limit the product and services but also mandates the need to redesign the IT department, integrate it and align the same to map the recently acquired businesses objective.  


Challenges Faced 


Once the leaders are aware of the situations when their IT strategy is in danger, they consider that revamping the same is an easy task. However, in reality, the situation is totally different. There are certain things that tend to complicate the process of redesigning the IT strategy.  


  • Prompt Execution Causes Errors 


The current time business requires changes promptly and instantly. As changes occur rapidly, organizational leaders are expected to respond to the same quickly. Now, strategies, when developed over a period of time, are meticulously planned and righteously implemented. This is not the case when leaders are forced to make decisions on the run. Whether it is a lot deciding which one is better or modifying goals, when done in a haste, leaves room for errors  


  • Uncertain 


Leaders reacting to changes quickly and rapidly with the changing market conditions are always uncertain about the impact of the same. They fail to predict how will customers react or whether or not they will happily accept the same. It is a tough task to determine the impact of a decision prior to implementation.  


  • Avoid Changing 


There are organisations that often neglect the need to modify business operations and even are resistant to any such change. Under such a situation, re-imagining the IT strategy is not just a challenging but an impossible task. Though this mindset might help them get rid of the expenses associated with the change, it also becomes the reason for business failure and even totals shut down. True that modifying the existing infrastructure is a painstaking task but it is always better to scale than stuck behind using outdated technologies.  


What to do?  


There are multiple ways in which IT leaders can ensure growth while minimizing the challenges associated with the same.  


  • Work more on areas that are strong  


Before investing time and effort into getting the wrong right, it is advised to trace the strong areas within the enterprise and make sure they are updated in terms of emerging technology. Having a stronger base here gives leverage to the weaker ones.  


  • Stay Vigilant 


As organizations scale their operations they are bound to be knocked down by new opportunities as well as certain challenges. Managers who are keenly looking for such opportunities while taking measures to deal with challenges are able to deal better and faster with the changing IT needs.  


  • Look For IT vendor's 


No matter if you have one of the best in-house teams to assist and advise on IT operations, having a second opinion, practically from someone outside the firm is a smart move. Collaborating with third-party vendors help gain new ideas and strategies to fuel growth while minimizing the risk associated with it.  


The Crux 


Growth is the ultimate goal of every business and in order to use it in a way that doesn't harm the organization, it is important to have a flexible IT department that can not only gel with the growth but at the same time, take measures to add to the growth.