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The roadmap to doing a million-dollar ICO
With a plethora of ICOs around, failed and successful, it's important to learn from them. Here's the roadmap to doing a million-dollar one for yourself.
Tuesday September 25, 2018 , 4 min Read
ICOs are here, and they're killing it big time!
![Funding in ICOs.](https://images.yourstory.com/production/document_image/mystoryimage/aq1r31oz-funds-ico-box-1024x512-768x384.jpg?fm=png&auto=format)
Funding in ICOs.
This is a guide on how to do a million-dollar ICO.
Behold the startup culture! Companies coming out of nowhere, investors and potential buyers reaping rewards of their trust, and a lot, seriously, a lot of money being circulated! Well, fundraisers and kickstarters have become essential parts of any new project that one may work on.
How are ICOs different from IPOs?
Initial coin offerings are the way to go, here, especially when it comes to the cryptocurrency scene. It refers to the sale of tokens of a company to investors and potential buyers in order to raise funds to enter the market. ICOs offer their investors tokens of the cryptocurrency being integrated in return for funds, whereas IPOs offer a part of their company, essentially, in terms of stocks. This is the reason why ICOs could become the shares and securities of tomorrow.
ICOs have become massively popular within the crypto sector. With the success of the Ethereum ICO, many new players have looked to enter the market using this exact strategy of offering tokens and coins for sale, promising future returns on investments, in exchange for present funding to run their projects. In 2018, the Telegram ICO has already crossed a whopping USD 850 million raised in funding. This lays testament to the fact that ICOs is indeed one to watch in the near future.
How to do a successful ICO? Here you go
There are some crucial stages that make up the planning for any ICO. We have broadly divided all the activities into three stages, follow this, and you’ll get an overview of setting up your very own million dollar ICO-
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1. Pre-ICO: this is where all the action happens. Planning, organization, coordination and strategy planning is all done at this stage. Usually, after the idea of the project is finalized, whitepapers and other technical documents are readied up for reference.
Prototype and dApps are instrumental
Prototypes and dApps are developed so that investors can get a look and feel of what they are getting their hands into. Assembling a good team becomes highly important at this stage, as they will be the heartbeat of the project.
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2. During ICO:
![image](https://images.yourstory.com/production/document_image/mystoryimage/uea4v010-ethex-is-decentralized2x.1551cb1c-768x609.png?fm=png&auto=format)
c. Post-ICO:
![Pictorial Representation of an Blockchain engineered ICO.](https://images.yourstory.com/production/document_image/mystoryimage/y3imv4hv-1_2kBNB7scIGS029KnMfn77w.png?fm=png&auto=format)
Pictorial Representation of an Blockchain engineered ICO.