This is a user generated content for MyStory, a YourStory initiative to enable its community to contribute and have their voices heard. The views and writings here reflect that of the author and not of YourStory.

Hiring an SEO consultant V/S DIY SEO

Hiring an SEO consultant V/S DIY SEO

Tuesday September 05, 2017,

3 min Read


Time and again, we have heard of the term DIY – Do It Yourself. While there are countless tutorials and manuals online that teach you the nuances of search engine optimization or SEO, yet it remains a specialized field. Just about anybody can do SEO, right? Well, not really! You need years of experience, a lot of falls, a lot of mistakes and a lot of learning to become an SEO expert.

With the growing herd of SEO consultancy services in India, it becomes all the more important to identify the company that really fits the bill for you! You can rely on the online services that offer you basic knowledge and preliminary learning of the magic of SEO! SEO is vast and deep into the ocean of digital marketing.

With years of practice, promoting a website at your end, learning along with client’s whims and tantrums, it is here that a professional SEO expert develops the skills and nose for improvement on a website.

DIY SEO practice is not profitable in the long run. You might save a lot of money initially as no investments are required on an SEO company in India. However, in the long run, it becomes all the more difficult to cope up with the changing SEO trends and strategies. Most DIY SEO professionals are not well-versed with the frequent algorithm changes on Google and find it difficult to easily adapt to a new update from the search engine giant.

Similarly, it is also difficult to manage a website, its off page activities, track its performance and even manage the social media activities all by yourself. Once you see the results drying out and with no business lead being generated from your website, you lose your heart!

A professional SEO company is not just a service that you put to use! It is an investment that every online business needs to make for ensuring success and constant support to its website. If you are willing to earn from a website and ensure that it performs as an online sales wing for your business, hire the services of a professional digital marketing company.

Therefore, the best of company in the world include SEO expenditure in their annual budget. The role of a digital marketing company in your online success is easily measured by the growing competition online and the number of SEO services mushrooming in India. You need to use your discretion and understanding at identifying the best of the lot, the crème de la crème for your online business aspirations.

Top grade SEO services are the need of the hour to stay ahead in the online rat race. They keep your website updated, competent and equipped with the latest features. The right SEO elements are maintained on your website. More importantly, you have a team of professionals by your side to ensure timely and regular update and management of the website.