World of Good = Future of Fair Trade Marketplaces

World of Good’s newly formed partnership with eBay has set in motion the creation of what is slated to be the largest fair trade marketplace community in the world. Priya Haji, the organization’s founder, unveiled last week the portal, which can be found here.

eBay’s Robert Chatwani spoke about the initiative in recent interview at TreeHugger.com:

So the first phase of creating a community to cultivate dialogue around social impact and commerce was really important, and we felt that creating a vehicle through blogs, questions and answers, and various articles was a nice forum to enable people to interact with each other. It’s not just the idea of buying, but sharing values and ideals and understanding the impact we’re all having on people and the planet.

The second phase will involve “a trusted platform” for people and planet-positive products.

From Echoing Green Blog.