India is fast becoming an important market for the professional networking giant, LinkedIn. Over 13 million Indians are now part of the total 135 million members on LinkedIn. This has prompted LinkedIn India to launch India-specific hiring solutions.
So, services like LinkedIn Recruiter now have a localized version with Indian pricing. This will allow Indian recruiters to search for the right profiles.
Some of the other services LinkedIn is offering Indian recruiters are:
- Jobs Network
- Work with us advertisements
- Targeted recruitment ads
- Talent Direct
This is the first time LinkedIn has launched country-specific solutions. The activity on the professional network over the last two years and feedback from Indian firms has led to this move. A number of recruiters approached LinkedIn with requests to have India-targeted talent acquisition campaigns.
The pricing of these services are, in some cases, 30% to 40% lower than the global pricing. A service like Targeted Recruitment Advertising will make it possible for Indian recruiters to focus on candidates based on skill, location and experience.
Some of the industry sectors that have expressed interest about such services are:
The new of the launch of these services has come at the right time. The Indian economy is experiencing rapid growth and sourcing the right talent has become extremely crucial.