EDITIONS
Expansion

Meograph announces Facebook integration, makes interactive storytelling social

Jubin Mehta
30th Aug 2013
  • Share Icon
  • Facebook Icon
  • Twitter Icon
  • LinkedIn Icon
  • Reddit Icon
  • WhatsApp Icon
Share on

Meograh is a 4 dimensional online story telling tool which lets one create interactive multimedia stories. Founded by San Francisco based entrepreneurs Misha Leybovich and Francis, the company is currently part of both, Turner Media Camp and Plug and Play Startup Camp.

Here is a sample of a story:

In an announcement today, Meograph has integrated Facebook which brings live Facebook profiles directly into multimedia content.

“In addition to creating stories out of video, audio, photos, text, and links, Meographers can add visual, clickable tags of Facebook friends. No other multimedia creation platform offers this type of engaging, socially viral product,” says Misha about their product. With this capability, organisations and their storytellers are able to incorporate live visual links to social profiles embedded right within their stories. The tagged friend is notified and gets a Facebook wall post that links to the story, an image from the content, and a list of the other people tagged.


Meograph

Meograph had some interactivity with clickable links to any URL embedded into the content. Publishers really like the links and Facebook profile tagging is the next step. Soon following this rollout will be the ability to tag Facebook Pages, giving brands and celebrities a way to become part of the stories and driving traffic to their pages.

Balaji Gopinath, Vice President of Emerging Technology at Turner Broadcasting System, says, "Media companies are storytellers, and we are continually exploring new ways for consumers to engage with our content. Meograph’s platform allows viewers to express themselves alongside TV programming, and its social integration provides a forum to share their thoughts, experience and creativity with others.”

Check out the product: Meograph

  • Share Icon
  • Facebook Icon
  • Twitter Icon
  • LinkedIn Icon
  • Reddit Icon
  • WhatsApp Icon
Share on
Report an issue
Authors

Related Tags