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Team Bertelsmann
27th Dec 2019
Monetising brand loyalty: Harsh Jain on building the unwavering ‘Dreamster’ community
Expert Opinion
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6th Mar 2019
Building It Up with celebrities: how to make endorsements work for you?
Marketing
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3rd Jan 2019
Going Global: Ashwin Damera on scaling your startup in new geographies
Education
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13th Dec 2018
How to sell: Hitesh Oberoi on hiring, training and retaining a ‘rockstar’ sales team
Announcement
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28th Nov 2018
How to create the ‘right’ narrative for your startup: Shradha Sharma on Building It Up with Bertelsmann
Interviews
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14th Nov 2018
Scaling a culturally-sound startup; beyond foosball tables & swanky interiors: Prasenjit Bhattacharya on Building It Up with Bertelsmann
Scaling Up
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30th Oct 2018
The one ‘curse’ that’s stopping Indian startups from becoming successful: Kunal Shah on Building It Up with Bertelsmann
Interviews
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11th Oct 2018
The Big Billion Opportunity for EdTech & HRTech: Ashwin Ajila & Pankaj Bansal on Building It Up with Bertelsmann
Interviews
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3rd Oct 2018
How to scale your startup without spending on marketing: Alok Kejriwal on Building It Up with Bertelsmann
Tech
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18th Sep 2018
What Indian startups must borrow from China’s playbook: Annabelle Yu Long on Building It Up with Bertelsmann
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10th Sep 2018
What CEOs need to know before going Public: Sanjeev Bikhchandani on Building It Up with Bertelsmann
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4th Sep 2018
Essential storytelling tips every startup could use: Google Venture’s Shernaz Daver on Building It Up with Bertelsmann
Interviews
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