Khalifa Fund and Cari join forces to bolster local food and beverage businesses
By enrolling with Cari, business owners can boost their digital footprint, increase their reach, and increase revenue.
Khalifa Fund for Enterprise Development and food delivery app Cari have formed a strategic partnership to support local F&B businesses in their delivery process.
Cari will offer Khalifa Fund members unlimited support by expanding its market reach and deploying specific account managers for each business, ensuring personalised services and ongoing consultations throughout their online journey.
By enrolling with Cari, business owners can boost their digital footprint, increase their reach, and increase revenue.
"Our partnering with Cari to support Emirati entrepreneurs' entrepreneurial growth and achievement. This partnership aims to enhance their involvement in the F&B sector and their contribution to the ecommerce sector. Entrepreneurs will benefit from various tools, increased efficiency, and direct access to the platform's extensive customer base, thereby increasing their brand's online visibility and reach," said Alia Al Mazrouei, CEO of Khalifa Fund.
The partnership offers a lower customer acquisition cost (CAC) for restaurants and cafes, reducing cash flow management.
Business owners also benefit from free onboarding into the Cari platform, reducing overhead costs and enabling sustainable business growth.
The Khalifa Fund for Enterprise Development, established in 2007, is an independent, not-for-profit agency of the Government of Abu Dhabi, focusing on the development and support of small-to-medium enterprises (SMEs). It aims to promote investment culture among UAE nationals and support SMEs in the Emirate.
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Edited by Affirunisa Kankudti
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