E-commerce has been on a roller coaster ride over the last five years. Starting slowly, e-commerce picked up full steam in 2011 and we saw a host of companies coming up and raising funding. For a couple of years after 2011, the sector was filled with skepticism. But things are now looking up, and the sector is consolidating in a huge way!
While e-commerce marketplaces like Flipkart, Amazon, and Snapdeal snapped up big ticket investments, niche portals like Urbanladder, Myntra, and Firstcry among a few others have also found their spot in the sun.
With close to 250 million internet users, Indian e-commerce industry has been a land of opportunities for institutional investors. Besides Tiger Global, Sequoia, and Naspers among others, this year Indian e-commerce segment also drew the attention of new investors like DST Global, Soft Bank, BlackRock, and Sofina etc.
Over the past 10 months, Indian e-commerce companies (only selling physical goods) have secured over $3.9 billion investment from VC/PE and internal funding (including Amazon).
Here’s YourStory’s list of the top 15 investments in Indian e-commerce:
Source: Yourstory and Venture Intelligence