Meet the video streaming startup powering Amazon Prime

When Sharan Reddy developed a video streaming application in college, little did he know that it would become the foundation for something much bigger.

Monday February 17, 2020 , 2 min Read

When Sharan Reddy developed a video streaming application as part of his college project, little did he know that one day, it would become the foundation for something much bigger. That was in 2004.

In 2012, he founded IndeeTV, a platform built to help independent filmmakers get feedback from the global audience within 48 hours. Within months, Sharan landed several prestigious clients, but soon, Amazon's Without A Box almost put him out of business.

After all, could anyone go up against Amazon? Turns out, Indee.tv did, and won too. Today, it has over 400 clients, including 21st Century Fox, Reliance Entertainment, CBS, and even Amazon Prime!

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