Follow Us











Startup Sectors

Women in tech







Art & Culture

Travel & Leisure

Curtain Raiser

Wine and Food


Why tech is the driving force in the new normal

Indian entrepreneurs took on the challenges brought on by the COVID-19 pandemic head-on, and at YourStory’s Future of Work 2021, shared their insights and learnings with others.

Why tech is the driving force in the new normal

Sunday March 07, 2021 , 4 min Read

2020 was the year of fintech, edtech, gaming startups, among others. And, rightly so. 

Indian entrepreneurs took on the challenges brought on by the COVID-19 pandemic head-on, and at YourStory MediaFuture of Work 2021, shared their insights and learnings with others.

During a masterclass on Day 2 of India’s largest product-tech-design conference, experts from the fintech sector discussed the challenges of digital payments, and how they are using technology to find solutions. They said the pandemic fast-tracked digitisation, which could have taken the next five to six years to achieve.

Shashank Kumar, Co-founder of Razorpay, noted that it is the perfect time to go beyond just digital payments, and 2021 could well be the marker for a new financial world where the lines between banking and technology become increasingly blurred. 


In fact, entrepreneurs from the Indian edtech sector, which witnessed a humongous growth amidst the pandemic, agreed. 

Vamsi Krishna, Co-founder and CEO, Vedantu, spoke about the massive tailwinds in edtech following the pandemic, which made online learning the "only option". He has been witness to the massive behavioural shifts taking place in students, parents, and even teachers.

Vamsi Krishna FOW

Vamsi Krishna, Co-founder & CEO, Vedantu at Future of Work 2021

Yet, for many startups, catering to customers in Tier II and beyond cities still remains one of the biggest dreams. Walmart-owned Flipkart — India’s largest ecommerce marketplace — is leveraging new-age technologies to bring such customers to its platform. 

FlipkartChief Product and Technology (CPTO) Jeyandran Venugopal said technology is a key differentiator, and the ecommerce major is investing significantly to make it much easier for Indian consumers to shop online.

Click here for the full coverage of Future of Work 2021.

The Interview

Bengaluru-based has been disrupting the logistics space since 2015. Founded by former AWS employees Nishith Rastogi and Geet Garg, the startup uses technology and proprietary algorithms to provide smart logistics solutions to businesses such as route optimisation, real-time tracking, insights and analytics, vehicle allocation, and utilisation.

On Money Matters with Shradha Sharma, Nishith says that entered an already established business space and could not be the first in the market so the only option was to be the best in the space.

Locus founder on fundraising and working with angel investors

Editor’s Pick: Prime Venture PartnersPodcast

"It is an exciting and terrifying event in life when you first become a manager. You may be someone who has always dreamt about becoming a manager or perhaps someone who stumbled into management. Either way, if you are like most people, including me when I first became one, you are probably ill-prepared," writes Amit Somani.

In this week’s Prime Venture Podcast, Amit Somani of Prime Venture Partners talks about 7 timeless books that he'd love to gift every new manager. Read more.

Amit Somani

Startup Spotlight

Y Combinator startup Splitsub lets you watch what you want with subscription-sharing

Netflix, Prime Video, HotStar, Zee5, Sony LIV, Voot, Gaana, Spotify, Alt Balaji, HoiChoi, Ullu, Gaana, Eros Now, Sun NXT, MX Player… the choices are abundant, so how do you choose your digital subscriptions? Too many, and they’ll burn a huge hole in your pocket; too few, and you face FOMO. Enter fintech startup Splitsub, which as the name suggests splits your costs by letting you share subscriptions with your friends and family. 

Launched by Ankur Solanki and Dhruv Goel in August 2020, the Delaware, US, and Gurugram-based startup aim to provide you with all the options you want - and cut out freeloading! Read more

Splitsub founders

News & Updates

Before you go, stay inspired with… 

vamsi vedantu
"Earlier, parents and students thought of online as a not-so-serious option. Then in 2020, online became the only option. We saw a marked difference in the attitude of parents. There was a shift in their mindset about online education."

Vamsi Krishna, Co-founder and CEO, Vedantu

Now get the Daily Capsule in your inbox. Subscribe to our newsletter today!