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Check out Mobile App Development Trends to Watch in 2020

By Kunjal Panchal|14th Apr 2020
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Fad comes and goes. However, it’s all-important to know which trend or technology best fits your project. You’ve probably read a ton of blogs based on development trends. With this blog post, I want to focus on the most crucial mobile app development trends and technologies, and illustrate each trend with some useful statistics and suitable examples. 


Let’s kick things off with trend #1.


Exploring Top Mobile App Development Trends in 2020

1. AI & ML

AI (Artificial Intelligence) and ML (Machine learning) both are revolutionary technologies in the current scenario. 


AI, a promising technology, has become a buzzword in the mobile app development industry. AI-enabled apps have a great impact on the user’s interactions with smart devices. It’s worth mentioning that the famous AI-enabled app, Hound, is the fastest and smartest voice assistant app, and enables users to use the app with their voice.


AI is undeniably useful. It does not only enhance user engagement, but also boosts user engagement. According to the report from Statista, the worldwide market worth of AI is going to cross $126 billion by 2025. As long as the mobile app industry is concerned, the versatile nature of AI has already opened new opportunities and innovations. 


Some useful statistics:


  • It is estimated that the AI market will grow to a $190 billion industry by 2025, according to the report from research firm Markets and Markets. 
  • The global spending on cognitive and AI systems will reach $57.6 billion in 2021, as per the report from market research firm IDC. 


It is truly anticipated that the continued trend of AI and ML utilization within mobile apps will be rising in the near future. Machine learning, a subfield of AI, powers image recognition, language translation, general pattern recognition, and sentiment. The growing adoption of machine learning in business reflects how effective its algorithms, frameworks, and techniques are at solving problems quickly. 


Let’s have a look at some important facts about Artificial Intelligence and machine learning.


  • 75% of Netflix users choose films recommended to them by the company’s machine learning algorithms. 
  • The global machine learning market is expected to reach $20.83B by 2024.


Here’re some examples of AI features, which can be implemented into a mobile app:


  • Face detection
  • Speech recognition
  • Image recognition
  • Text and image classification
  • Sentiment recognition and classification

2. Bot Technology

A bot technology, a software application, is programmed to do certain tasks. Bots often imitate or replace a human’s behavior. To put it another way, customers are looking for more and more for human-like contact nowadays. Chatbots have successfully replaced salespersons and improved the entire process by making it more accurate and fast. 


In addition, chatbots ask for preferences, needs, and budget and make customers’ lives easier by showing them exactly what they are looking for. In short, customers spend time looking for alternatives. The types of bots are chatbots, web crawlers (Google bots), special bots, and malicious bots. 


As more businesses tap into bot technology and artificial intelligence, the usage is on the rise. You can see the signs of the growth of this technology everywhere. Chatbots continue to be a hot trend in mobile app development. It uses artificial intelligence to mimic human conversations. 


  • Chatbot technology could help trim business costs by more than $8 billion per year by 2022, according to the report from CNBC


  • 69% of consumers prefer to use chatbots for the speed at which they can communicate with a brand, according to the report from Salesforce


When it comes to trends, chatbots will shape mobile app development in 2020. The Goliaths, like Apple and Google, are strongly pushing bot technology to the forefront.  

3. IoT Focused Mobile Apps

IoT refers to physical objects like home appliances, wearables, and vehicles. Approximately 8.3 billion devices are already connected to IoT. For instance, home monitoring systems, wifi in cars, and smartwatches. Gartner reports that there are likely to be 20.4 billion connected devices by 2020.


As the survey found, telecommunication services, healthcare, energy companies, financial services, manufacturing, and retail are leaders in IoT. More the demand for IoT gadgets and systems, higher the demand for IoT-enabled apps. 

4. AR/VR

AR (Augmented reality) and VR (Virtual reality) have the potential to change the customer experience. Undeniably, the market for mobile app development for AR and VR is rising. 


There are innumerable applications of AR and VR in every niche of technology, ranging from social media apps, healthcare, education to virtual reality mobile apps development. 


  • According to Statista, the AR and VR market predicts to grow to 18.8 billion U.S dollars in 2020 and expected to expand dramatically in the upcoming years. 


  • As per the report from Gartner, 100 million consumers will shop in AR online and in-store by 2020. 


AR/VR technology enables users to make use of sensory devices to modify a user’s environment virtually. It’s not fair to mention about the tech giant, Google, which has already experimented successfully with tons of use cases using AR. Google launched a beta of its augmented reality walking direction feature for Google Maps. This AR feature for Google Maps provides users with directions from their camera phones in real-time.

5. On-demand Apps

The on-demand apps will continually boom in 2020. From ride-hailing to food delivery apps, the concept of on-demand has become more popular due to its convenient services. Uber is recognized as one of the few on-demand companies that started to offer a demand-based pricing model. Also, big tech giants like Lyft, Instacart, Postmates, and Doctor on Demand, fulfill users’ demand with mobile applications. 


PwC estimates that by 2025, the on-demand economy will reach a whopping US$335 billion. All I can say is that, in 2020, the mobile app development industry will expect dramatic growth in on-demand apps. 


So, developing on-demand apps is the responsibility of mobile app development companies. It’s important to choose the best and professional mobile app development company in Huston for fast development services.

Concluding Thoughts

With the growing popularity of mobile apps, one thing is certain; nothing can stop the pace of growth of mobile apps in the upcoming years. App Annie predicts that the total number of app downloads will come to nearly 260 million in 2022. I also anticipate that this year will surely see the rise in popularity of beacon technology, mobile wallets, mobile app security, and mobile wallets. 


Make sure you keep up with these technologies and mobile development trends because the above-listed points can serve as an excellent source for your projects. 


Find the blog informative? Don’t miss to share your thoughts in the comment section below.

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