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This is a user generated content for MyStory, a YourStory initiative to enable its community to contribute and have their voices heard. The views and writings here reflect that of the author and not of YourStory.

Women Entrepreneurs and Business Ideas

Women Entrepreneurs and Business Ideas

Tuesday March 12, 2019 , 6 min Read

Let us not segregate the business ideas based on gender. As I have seen, problems faced by women entrepreneurs are same the one faced by men entrepreneurs.

As we are talking about ideas let us see the problems that entrepreneurs face in terms of ideas. Idea is the foundation to your self-employment. When you are hit by the right idea then things get going. Here, it is to be noted that right idea need not mean the one which is near and dear to you. Neither, I refer the one that is out of your area of expertise or area of interest.


The right idea refers to an idea that has both market validity and has personal interest and expertise of the entrepreneur. Although the last resort is contacting business consultants, let us look some of the ways to arrive at the right idea.

Feasibility here is an important term in entrepreneurship when we talk about ideas. Feasibility of the idea will depend on demand of the product, the market, transportation, distribution channel, and cost of production and may other factors. It is only when most of the factors align that the idea becomes feasible.

There is no point becoming a Spiderman when you do not have tall buildings in the vicinity!

So hit on the idea that has market validity and could get your personal touch.


Next step is looking for the loophole area. If you are planning to launch as entrepreneur in an industry then study the industry well. Try to detect the area where least work has been done. Just as a thesis writer!

Be honest to yourself. Chalk out the strength and weaknesses so that you don’t land up playing against your weakness. Before starting off as an entrepreneur make sure you are well aware of the strength and weakness you have.

What you like?

As I have mentioned above that a larger part of the right idea comes in the question what you like? This could be measured from the areas you are good at. For some entrepreneurs these two may be different concepts. Is it teaching, giving advice, software, food, cafes or medical treatment? The options are endless.

You are the boss here!


Sometimes, it may happen that you are unaware of the skill and talent you have. Our family and friends tend to know us better. A good way of knowing it is to ask them.

Find out what else has to be learned in order to get your idea in the market. You may need to get training in what you are thinking to pursue as an entrepreneur.

Why not go through some of the ideas now? These ideas are especially picked up for you. Keep in mind these ideas have got nothing to do with gender, at the end of the day. You can do anything you want, provided you have a thorough market research done.


Writer :

If you think your kind of business is the one that can be operated from home then being a writer is the best option possible. If you have a flair for writing set yourself as freelance writer. Later on you can start to send out projects to junior freelancers.


Graphic Designer :

You can start off as graphic designers. In India there are short terms courses on graphic designing. With digitization catching up the market like wild fire, graphic designers get placed well. You can also take up freelancing projects.


Teacher :

If you think corporate timings are not your thing and you are good teacher then set yourself up a coaching center or a small school.

For more business ideas get in touch with business consultants.


Boutique :

Opening a Boutique is the first thing that comes in any woman’s mind. Even though there isn’t any lack of boutiques in any city, the customer base of such stores keep increasing every day; as customers want better quality and variety in the types of clothes and accessories they wear.


Beauty Parlour :

This small business only needs a little investment on training, quality products and basic equipment. One can easily turn a spare room into a cozy beauty salon. This beauty business suits women of every age.


Gift Shop :

No prior experience is required in setting up a gift shop business. Everyone knows what to expect in a gift shop, so order things from a trusted dealer accordingly or search the Internet for latest gift items and build up your stock in your store to sell.


Bakery :

Bakery products have gained popularity among Indian consumers. In today’s complex and competitive food industry, growth comes through innovation. Selecting the right product and proper marketing strategy are the major deciding factors in getting success in the bakery business. This is one of the most profitable small scale business ideas for women entrepreneurs.


Form filling or Data entry :

There are data entry jobs, wherein you should refer the internet for filing the forms. Here you can earn a certain amount of rupees from each form and so you will be paid on the basis of the number of forms.


Jewlery Making :

A person who is crazy about jewelry and passionate to handle crafts materials like beads, charms etc. can start a jewelry making business. Having some training in jewelry making is essential in starting this business with a small investment.


Selling Online :

Selling online is another option. If you are passionate about a given class of products, such as fitness paraphernalia, you will have great success. There is plenty of money to be made.

A lot of us have a fascination with custom-made jewelry, but very few know how to make it. If you are among the select few, you could open an online custom jewelry store. Online beading stores are a variation of this.

If you have the power to transform a face with your makeup skills, why not share them? You can even sell your own makeup. This is a newly developing and very interesting niche.


Other Miscellaneous Business Ideas

Apart from these women can join up with the banking sector as earn money by becoming an insurance agent. They can also be agents to sell cosmetic and branded plastic cooking utensils like Tupperware. Women can also open up home tuition in the field she is expert in. She could teach subjects or open a music, dance or an art class.