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CreditEnable partners with WEP to offer financial wellness programme to women entrepreneurs

Shine is a digital financial wellness program that offers Small and Medium Enterprises a 360° financial analysis, including credit scores, banking, and GST data.

CreditEnable partners with WEP to offer financial wellness programme to women entrepreneurs

Monday July 08, 2024 , 2 min Read

CreditEnable, a credit insights and technology company, has partnered with the Women Entrepreneurship Platform (WEP) incubated by Niti Aayog to offer its digital financial wellness programme Shine to women entrepreneurs.

Shine is a digital financial wellness program that offers Small and Medium Enterprises (SMEs) a 360° financial analysis including credit scores, banking, and GST data. It also provides digital coaching to help them take charge of their finances. The programme enables SMEs to secure financing from formal financial institutions by improving their creditworthiness.

It has been developed by CreditEnable and powered by Experian, a multinational data analytics and consumer credit reporting company. 

Nadia Sood, CEO & Founder of CreditEnable said, “We are delighted to be partnering with WEP incubated by Niti Aayog to distribute Shine to women entrepreneurs across India."

“By providing them with the tools and resources they need to understand and improve their credit health, and directly facilitating access to finance for them, we are opening doors to new opportunities for their businesses to thrive,” she added.

Through the programme, women entrepreneurs will get expert advice on how to improve their access to finance at affordable rates. It will provide steps to improve financial profiles and address lender concerns.

Under the program, 1,000 women entrepreneurs will receive discounted access to the platform. It will provide free webinars on improving credit and financial profiles, personalised coaching, and discounted remediation for 500 women. Additionally, it will support 1,000 women in navigating the loan application process.

“WEP incubated by Niti Aayog is proud to partner with CreditEnable on this innovative programme. Shine will equip women entrepreneurs with the financial knowledge and creditworthiness they need to become stronger, more competitive business leaders,” said Anna Roy, Principal Economic Advisor at NITI Aayog.


Edited by Jyoti Narayan