Act ‘as if’ and you will find success: your startup fix to start the week

Monday January 07, 2019 , 3 min Read

Leonardo DiCaprio as Jordan Belfort in The Wolf of Wall Street isn’t your regular guy. He’s greedy, unapologetic, and charismatic. But he’s got his head screwed on tight. “The only thing standing between you and your goal is the bullshit story you keep telling yourself as to why you can't achieve it,” he says.

Leonardo DiCaprio as Jordan Belfort. Photo: Paramount Pictures

Doesn’t that hold true for most of us? So how do we achieve that goal? The Wolf of Wall Street has a suggestion. “Act as if! Act as if you have unmatched confidence and then people will surely have confidence in you. Act as if you have unmatched experience and then people will follow your advice. And act as if you are already a tremendous success, and as sure as I stand here today - you will become successful.”

Isn’t it time to just take the plunge? Our startup picks are sure to inspire you.

Bengaluru may have Dunzo, but Mumbaikars are waking up to their on-demand concierge app that helps complete their tasks. We tell you how RUSSSH went from a call-based task manager to being Mumbai’s go-to delivery service. Founded by Bharat Ahirwar, seven-year-old RUSSSH now wants to expand to other metros.

RUSSSH claims to have completed 300,000 tasks till date.

Shopping for apparel online often isn't the same as looking offline. Who doesn’t miss the “try-it-on” experience? But you can now step into this virtual trial room to TryNDBuy that perfect dress or pair of denim. Founded in 2017, Mumbai-based TryNDBuy Fashions has created patented software that can be loaded into a fashion retailer’s app to create a digital trial room.

startup — Nitin Vats, the Founder of TryNDBuy, with his teammate Nikki.

In the age of on-the-go entertainment, this radio jockey turned entrepreneur decided to offer high-quality radio content beyond music. Founded by Rahoul Bhaargava, Creative Antenna ties up with telecom companies to provide offline content for their dial-up services, which can be accessed without internet by users.

From RJ to Founder: Rahoul Bhaargava of Creative Antenna.

Being an entrepreneur and starting a company is not easy. You have to build a team, raise capital, keep an eye on the competition and find loyal customers. But, a name and a brand image is also a very important part of a startup. This is where WinnerBrands comes in! This Bengaluru-based startup is solving branding woes of SMBs and startups - and doing it online.

WinnerBrands — Asher Ali and Preetham Parvatham (L-R)

Finland is nearing a manpower shortage, and the country is now looking abroad to bridge this gap. To help solve this, former Angry Birds team members, Gunjan Garg and Peter Vesterbacka conceptualised Findia in 2015, which was finally incorporated in April 2018 in Helsinki. The venture focusses on collaboration between Finland and India to build an ecosystem for skill development on emerging technologies through skill camps and partnerships with educational institutions.