Udemy crosses Tinder to become India's top-grossing Android app
Online learning platformhas become India's highest grossing app (non-gaming) on the Google Play Store.
For the week ended January 11, 2020, Udemy climbed three spots surpassing, according to SimilarWeb and Play Store data.
The other non-gaming apps in the top 10 are Google One, LivU, Azar, and Truecaller. Gaming apps continue to dominate spends in India, with PUBG Mobile leading the way.
The platform counts over 40 million students from across the globe. On the Udemy app, users can choose from more than 130,000 learning courses in over 60 languages.
These courses range from programming languages like Java and Python to even personal skill development classes such as writing, design, marketing, and more. These courses are taught by more than 50,000 expert instructors.
The Udemy app has recorded over 10 million installs on Play Store. Users can even download lessons and consume them offline.
Udemy's rise mirrors the growth of the online learning and skilling segment in India. Similar platforms like Udacity, upGrad, Coursera, Simplilearn, and more are also vying for attention.
At a macro-level, the growth in India's overall app consumption has powered all sectors. In May 2019, the country became the top market for app installs, ahead of even the US.
India also witnessed the most number of new installs on Google Play Store worldwide, more than 29 percent compared to 2018, according to Sensor Tower data. It is one of the fastest-growing app economies, accounting for 31 percent (or 466.8 million) of unique installs globally.
Social, communication, and video-streaming apps ruled the roost, with TikTok being India's fastest-growing app in 2019.
Netflix, meanwhile, was the highest grossing app of the decade, while Facebook was the most downloaded. For gaming apps, Subway Surfers edged past Candy Crush Saga as the most downloaded free game of the decade.
This too was India's doing.
"It might surprise some to know that Subway Surfers was the most downloaded app game of the decade, driven by its strong adoption in India, which accounted for over 15 percent of its all-time downloads," App Annie stated in a report.
(Edited by Saheli Sen Gupta)