The consumers now use Android apps for many reasons like shopping, banking, checking news and local events, for blogging, for sports and much more. Whatever may be the reason, Android apps have offered a vast array of options to the developers and users.
Android apps are popular because it has an enormous Android user base. According to the Strategy Analytics, now Android leads the Smartphone market with a massive market share of 81 percent. Now, almost all businesses prefer to have Android apps in order to connect to the huge market.
A person who sets up a business aims to generate maximum revenue and profits with an effective marketing strategy. It is formulated to attract the maximum audience towards the services. The entrepreneurs consistently work to obtain effective results. Here are some of the benefits that businesses can have by choosing Android platform for creating the mobile apps.
Android is the most used and popular OS. It helps a business to increase sales, enhance revenues and reach a wider audience.
Android OS has many handy and ingenious features. It assists the developers to build exquisite applications.
Android is also excellent for the smaller businesses or start-up because of its easy process and low cost development. Therefore, it helps a business to quickly enter the mobile app market.
The Android app development cycle also helps a business to quicken it’s time to market. It also ensures the return in a short span of time.
If compared to iOS app, creating an Android app is cost efficient. It can reduce the development costs and also offer affordable apps to the Android users, leading to an improved ROI.
Google Play Store churns out some of the valuable productivity apps for professionals and businesses. According to a recent poll, 62 percent of the people prefer mobile apps because it performs tasks faster and save time.
It is like a trend now for a business to develop apps which can work easily on several platforms like Android, iOS and so on. These apps have a higher usefulness for the users compared to native apps. They are good business alternative for small business and start-ups.
An android app can be customized easily to suit the business needs. The custom mobile application development gives an added advantage to be different from others. It gives the users a host of options so that the developers can experiment its creativity.