How to create a creative culture in a startup?

    A startup is a newly business venture emerged who seeks to enter in the market, which is ready to compete with its competitors and survive using various business tactics to sell his commodity or service. 

    25th Jun 2018
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    A startup is a new business venture emerged who seeks to enter the market, which is ready to compete with its competitors and survive using various business tactics to sell his commodity or service. Maybe it is easy to create your business venture in the market but more challenging to survive in the market. In order to survive in the competitive market, the company should research about its competitors like their market strategy, unique selling proposition, about their product etc. and should plan accordingly. We can talk about various startup companies who managed to survive and are now successful ventures who are now a private limited company like Legal Raasta, Uber etc.

    After forming a private limited company, the main aim or goal for the company should be Growth. The main focus should be on growth and expansion of the company. The company will grow only if they are able to achieve their small targets set. Climbing stairs of struggle can only take you the final step i.e. The success.

    In order to maintain a creative environment culture in the startup, one should take care of few things like-

    1) Learning should be encouraged

    The managers and the top level workers of the private limited company along with the employees should ensure that a learning environment is created rather than a burdened work environment. Managers should encourage their employees to learn new ways or strategies so that it helps the company to run smoothly and give better results and ultimately in the growth of the company.

    2) Experimentation should be done

    Sometimes working with the old techniques don’t give expected results so new ways should be adopted or at least experimented so that there is a scope for improvement in the working and expansion of the company. Managers should encourage their employees to try new methods.

    3) Innovative ideas should be discussed

    There should always be a room for suggestions, new strategies, and other innovative ideas. Managers should give employees a chance to show their skills which can turn out to be good for the company. High-level managers should not close their ears when their employees give them suggestions, in fact, should be considered and work on it.

    4) Proper Planning should be done

    In Private limited company, proper plans are made about the ways and methods which has to be used, targets should be set, and objectives of the company are cleared. Managers should include their employees as well to take decision for choosing the alternatives to maintain a good environment and also to create a creative culture in the company.

    5) Review all reflection

    Managers should also include their employees while reviewing all the work done by the employees, this will not only create a creative culture environment but also will motivate the employees to work better next time.

    It is very important to create a creative culture environment especially for the startups so that the new company works with full efficiency and hard work. It will help the company to rise with the performance over the years.

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