From 2 stores to Rs 100 Cr: KAZO’s journey
KAZO was started in 2007 in New Delhi by Deepak Aggarwal to bring in high-street international fashion wear for Indian customers. Today, the brand is present in 70 cities with more than 170 points of sale and a Rs 100 crore turnover. Here’s how they did it.
Good Morning,
According to McKinsey & Co, India's apparel market will be worth $59.3 billion in 2022, making it the sixth-largest in the world. With the rise of urbanisation and modernisation, the demand for high fashion is greater than ever before.
But Delhi-based high-street international fashion wear brand has been fulfilling this demand for the last 15 years. Known for its rich western designs, the Made in India brand was founded by Deepak Aggarwal in 2007 after he realised that there was a wide gap in the western clothing market in India.
"My inspiration behind the brand came into being with the aim to amalgamate international fashion and trends with a dressy fashion quotient and thus create an iconic style for the modern Indian woman today," the Founder, CEO, and Managing Director of KAZO tells SMBStory.
Today, KAZO's outlets are unmissable in metropolitan shopping areas such as South Extention II in Delhi and Santacruz West in Mumbai. The brand has grown from two outlets to 170 points of sale across 70 cities in India, clocking a turnover of Rs 100 crore.
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News & Updates
- Early-stage India-focused VC fund, Prime Venture Partners, on Thursday announced the final close of its fourth fund (Fund IV) at $120 million (about Rs 900 crore).
- Global software investor Insight Partners has announced the final closing of its twelfth flagship fund with $20 billion in capital commitment, along with a dedicated co-invest fund.
- San Francisco and Chennai-based subscription management unicorn has acquired collections management platform numberz, and launched a new solution, Chargebee Receivables.
- At Investcorp's Global Conversations, CEO Falguni Nayar spoke about why women founders find it difficult to raise capital, the early days of Nykaa, her hiring mantra for the platform, and more.
Before you go, stay inspired with…
Falguni Nayar, Founder, Nykaa
“If people don't give up on women that are wanting to prioritise little bit on their home, I think you can win a lifelong commitment from women as an investor or an employer.”
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