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Cafe Coffee Day CMD VG Siddhartha says 'he failed as an entrepreneur' in a letter to Board

Cafe Coffee Day Founder VG Siddhartha has gone missing from Mangaluru, Karnataka. Shares of Coffee Day Enterprises tanked 20 percent and hit a 52-week low of Rs 154.05 a piece on BSE after news surfaced that its founder is missing.

Cafe Coffee Day CMD VG Siddhartha says 'he failed as an entrepreneur' in a letter to Board

Tuesday July 30, 2019 , 2 min Read

Cafe chain Coffee Day Enterprises on Tuesday confirmed that its Chairman and Managing Director VG Siddhartha has been missing since Monday evening and that the company is taking the help of concerned authorities to trace him.


"The company is professionally managed and led by competent leadership team, which will ensure continuity of business," Coffee Day Enterprises said in a regulatory filing.


Meanwhile, in a letter Siddhartha allegedly wrote to the Coffee Day Enterprises board, he says that he "failed to create the right profitable business model despite my best efforts." He goes on to say: "My intention was never to cheat or mislead anybody, I have failed as an entrepreneur."


Cafe Coffee Day

VG Siddhartha, Chairman and Managing Director, Coffee Day Enterprises

Shares of Coffee Day Enterprises tanked 20 percent and hit the lower circuit limit as well as 52-week low of Rs 154.05 a piece on BSE after news surfaced that its founder has gone missing.


Siddhartha, the son-in-law of former Karnataka chief minister SM Krishna, was headed for Sakaleshpur but on the way he had asked his driver to go towards Mangaluru, according to the police. On reaching a bridge over the Netravati river in the Kotepura area in Dakshina Kannada district, he got down from the car and told his driver that he was going for a walk.


"He (Siddhartha) asked the driver to wait till his arrival. When he did not return even after two hours, the driver approached the police and lodged a missing complaint," deputy commissioner of Dakshina Kannada district Senthil Sasikant Senthil told PTI.


More than 200 policemen and divers on about 25 boats were carrying out searches for him.


The deputy commissioner said that sniffer dogs have also been pressed into service.


"The help of local fishermen is being taken in the search. We are checking who all he spoke to over phone," Mangaluru Police Commissioner Sandeep Patil said in a message.


Karnataka Congress MLA UT Khader, who reached the spot, told local news channels that the police were looking into "all angles". "The search is on," he said.


In Bengaluru, Chief Minister BS Yediyurappa visited SM Krishna's residence and held discussion with the family members.


Senior Congress leader DK Shivakumar also visited Krishna's residence.